Home / Stores / Holland & Barrett vs PromoFarma
Store against store · data from
Holland & Barrett or PromoFarma: which is cheaper across 12 categories
Holland & Barrett66PromoFarmaacross 12 categories both of them sell
The short answer. Of the 12 categories both sell, Holland & Barrett has the lower median in 6 and PromoFarma in 6. Across the whole catalogue, PromoFarma sits 27 % above the market median and Holland & Barrett 61 % above.
No store is cheap at everything. This page does not name a winner: it gives each one’s median in every category they share, so you can see where each wins and by how much. Prices are from the last collection and change; catalogue and certification change far less.
† Some links are affiliate links — they do not change the ranking
Some store links are affiliate links: if you buy through them, this site may earn a commission at no extra cost to you. It changes nothing in the ranking: the score is computed beforehand and without reading those links, and products with no affiliate programme appear exactly the same. How it is calculated.
Category by category
Each store’s median, in its unit
| Category | Holland & Barrett | PromoFarma | Difference |
|---|---|---|---|
| Calcium7 products from Holland & Barrett and 15 from PromoFarma. See the full head to head. | €0.125/capsule-33 % vs market | €0.312/capsule+67 % vs market | 150 %cheaper: Holland & Barrett |
| Coenzyme Q105 products from Holland & Barrett and 15 from PromoFarma. | €0.816/capsule+48 % vs market | €0.520/capsule-5 % vs market | 57 %cheaper: PromoFarma |
| Vitamin B complex5 products from Holland & Barrett and 15 from PromoFarma. | €0.139/capsule-56 % vs market | €0.608/capsule+92 % vs market | 337 %cheaper: Holland & Barrett |
| Turmeric4 products from Holland & Barrett and 15 from PromoFarma. | €0.359/capsule+62 % vs market | €0.500/capsule+125 % vs market | 39 %cheaper: Holland & Barrett |
| Glucosamine and chondroitin4 products from Holland & Barrett and 15 from PromoFarma. | €0.405/capsule+82 % vs market | €0.328/capsule+48 % vs market | 23 %cheaper: PromoFarma |
| Magnesium5 products from Holland & Barrett and 15 from PromoFarma. | €0.170/capsule+40 % vs market | €0.187/capsule+55 % vs market | 10 %cheaper: Holland & Barrett |
| Multivitamins6 products from Holland & Barrett and 15 from PromoFarma. | €0.359/capsule+88 % vs market | €0.302/capsule+58 % vs market | 19 %cheaper: PromoFarma |
| Omega 37 products from Holland & Barrett and 13 from PromoFarma. | €0.341/capsule+50 % vs market | €0.487/capsule+114 % vs market | 43 %cheaper: Holland & Barrett |
| Vitamin C16 products from Holland & Barrett and 13 from PromoFarma. | €0.299/capsule+92 % vs market | €0.261/capsule+67 % vs market | 15 %cheaper: PromoFarma |
| Vitamin D11 products from Holland & Barrett and 15 from PromoFarma. | €0.237/capsule+85 % vs market | €0.233/capsule+82 % vs market | 2 %cheaper: PromoFarma |
| Vitamin E4 products from Holland & Barrett and 14 from PromoFarma. | €0.359/capsule+61 % vs market | €0.211/capsule-5 % vs market | 70 %cheaper: PromoFarma |
| Zinc9 products from Holland & Barrett and 13 from PromoFarma. | €0.150/capsule-6 % vs market | €0.248/capsule+55 % vs market | 65 %cheaper: Holland & Barrett |
The median is not the price you will pay. It is the midpoint of that store’s catalogue in that category: it tells you where to start looking, not what to buy. That is what each category table is for, where the specific row counts.
Both stores, figure by figure
What is not today’s price
| Figure | Holland & Barrett | PromoFarma |
|---|---|---|
| Price indexMedian distance from the market median in the categories where it has three products or more. Negative is cheap. | +61 % | +27 % |
| Categories comparedAcross the whole site, in how many it has enough catalogue to be measured. | 12 | 47 |
| Products comparedThe ones this site collects from that store, not its whole catalogue. | 96 | 641 |
| Brands in the catalogueA single brand means own brand (no manufacturer margin); many means reselling. | 9 | 232 |
| With lab reportLevel 3 or 4: testing a batch costs money and is passed on in the price. | 0 of 96 | 1 of 641 |
| Product pages declaring additivesAn additive takes up grams that are not active ingredient and is cheaper than it. | 69 % | 2 % |
Questions about Holland & Barrett and PromoFarma
Answered with the data on this page
- Holland & Barrett or PromoFarma?
- Of the 12 categories both sell, Holland & Barrett has the lower median in 6 and PromoFarma in 6. Across the whole catalogue, PromoFarma sits 27 % above the market median and Holland & Barrett 61 % above. Price is not everything: Holland & Barrett publishes lab reports on 0 products and PromoFarma on 1.
- In which categories does each one win?
- Holland & Barrett is cheaper in calcium, vitamin b complex, turmeric, magnesium, omega 3, zinc. PromoFarma is cheaper in coenzyme q10, glucosamine and chondroitin, multivitamins, vitamin c, vitamin d, vitamin e. These are medians of each catalogue in each category’s unit, with prices from October 15, 2026.
- Which catalogue is bigger?
- Holland & Barrett has 96 products compared here across 22 categories and PromoFarma 641 across 49. Holland & Barrett spreads its catalogue across 9 brands and PromoFarma across 232: a store selling its own brand skips the manufacturer’s margin, a reseller pays it and in exchange carries brands the other does not.
Keep comparing
The same stores, by category